BMW Sweet Chariot Studio
Published on 08/04/2015
The 5m MINI Q-Bit temporary structure provided BMW with an inflatable cube studio activated at the QBE Internationals and recent RBS Six Nations at the home of England Rugby Twickenham Stadium c/o TRO.
The inflatable 5m MINI Q-BIT structure provided the perfect branded environment for the BMW Sweet Chariot campaign provided the unique opportunity to show support for England Rugby Team by participant singing their own version of the iconic song, ‘Swing Low, Sweet Chariot.’
Participants were entered into a competition to win the chance to sing England onto the pitch at the upcoming QBE International against Ireland.
The Inflatable MINI Q-BIT features an internal trussing framework, supporting an internal digitally printed fabric backdrop, AV equipment and lighting.
The design also integrates a metal base plate system for multi-surface operation, solid glass door and free-standing framework which all sits neatly on the Supa-Trac Flooring system.
The branding was applied onto the hire inflatable structure via the large detachable digital print branding boards and M10 thread fittings.
The structure is available to hire in colours White/White & Grey/White on a weekly basis or options for a bespoke build can be purchased should direct branding or specific Pantone colours be required.